WHAT I DO
In a nutshell, I manage content for online platforms, help fine-tune messaging and generate value.
As a content specialist, my work ranges from initiating projects to writing copy, sourcing images and collaborating with photographers, videographers and graphic artists. I work on brand voice and tone, and like to adopt an omni-channel approach to digital communications and marketing which ensures the consumer has a positive and consistent experience across a company’s digital ecosystem.
Some of my recent projects include launching new websites for Volleyball World and the inaugural season of the Beach Pro Tour, and preparing content for CRM campaigns designed to promote Volleyball World’s OTT channel.
I bring years of experience to the table, but stay up to date with constant immersion in continuing education. I am also a writer, editor and proofreader with a passion for storytelling, and have acquired experience of translating text and audio content from French to English.
MOST POPULAR SERVICES
CONTENT MARKETING
Provide informative and entertaining omni-channel content, including SEO-optimized blog articles which show your brand’s personality. Demonstrate that you are an expert in your field and ensure your presence online matters.
COPYWRITING
Attract customers, solve their problems, increase sales and strengthen your brand with powerful copywriting for your website and social media channels.
EMAIL COPY
Turn every lead into a returning buyer. Keep your customers interested with highly effective email marketing campaigns.
SOCIAL MEDIA
Be sure your company is reaching its audience and maintains its reputation via an engaging social media strategy.
STRATEGY & WEBSITE OPTIMISATION
Your website is your shop window. Make it count!
VALUE CREATION
Analyse your campaign results and ensure your actions are creating value. Put in place test and learn initiatives to increase your reach and impact.