WHAT I DO
In a nutshell, I manage content for online platforms, help fine-tune messaging and generate value.
As a content specialist, my work ranges from initiating projects to writing copy, sourcing images and collaborating with photographers, videographers and graphic artists. I work on brand voice and tone, and adopt an omni-channel approach to digital communications and marketing which ensures the consumer has a positive and consistent experience across a company’s digital ecosystem.
Some of my recent projects include launching new websites for Volleyball World and the inaugural season of the Beach Pro Tour, and preparing content for CRM campaigns designed to promote Volleyball World’s OTT channel. I currently work on communications for Plan International’s UN Liaison Offices in Geneva and New York.
I bring years of experience to the table, but stay up to date with constant immersion in continuing education. I am also a writer, editor and proofreader with a passion for storytelling, and have acquired experience of translating text and audio content from English to French and vice versa.
MOST POPULAR SERVICES
CONTENT MARKETING
I provide informative and engaging omni-channel content, including SEO-optimised blog articles. This shows off your brand’s personality and demonstrates your company’s expertise in its field.
COPYWRITING
Strong copy for your website and social media channels attracts customers, solves their problems, increases sales and enhances your brand.
EMAIL COPY
Be sure to keep your customers interested with highly effective email marketing campaigns. I will help you to turn every lead into a returning buyer.
SOCIAL MEDIA
Is your company reaching its audience and maintaining its reputation via an engaging social media strategy? I can help you to do this.
STRATEGY & WEBSITE OPTIMISATION
Your website is your shop window. Make sure it is working for you and that your presence online really counts!
VALUE CREATION
Analysing campaign results is key to ensuring your actions are creating value. I will put in place test and learn initiatives to increase your reach and impact.